Scent Back In Time

We know it feels sombre and sobering to realise we have all lost almost two years of our lives.

As sad as it may be, it’s important not to dwell on this, and get moving as soon as we can. Borders are reopening soon, the planet will realign itself, and travel in the sky will become natural again.

Recapturing lost moments may be possible. How, you ask? 

Well, the link between memory and smell is particularly captivating, and heavily influenced by pathway science. The olfactory nerve, found at the back of the nose, is home to our receptor neurons and indulges the smells as information, then delivers them to our brain. Here, we make connections, frame context, and give meaning to these smells, tucked neatly away in each of our historical memory files. Our emotions are captured in seemingly everyday and obscure items; things and acts if you will. Our sensorial attachment to innate acts, such as making a cup of coffee, drying our hair, walking along the beach, it’s things like these that set our nostalgia into overdrive, often deep into times when we were children. 

Today we are going to journey back into a time of Siracusa, home to our beloved Ortigia Sicilia brand. A loving city capturing the eternal sunshine that is Sicily island.

Ortygia is a small south-eastern island at the end of Siracusa and is home to three sides of the sea. You can almost smell Africa from the edges, where the breeze caresses your face and the sunshine is good for the soul. It is home to one of the greatest archeological marvels in our world, the Parco Archeologico della Neapolis. It also boasts The Piazza del Duomo, considered one of the most beautiful piazzas and a flamboyant example of baroque architecture from the 17th and 18th centuries in Italy. This beautiful corner of the world was once home to lush gardens, rows of citrus orchards, and atmospheric festivities. The memories here evoke feelings of achievement, for once being the largest city in the ancient world. We can just imagine the Corinthians dancing in the streets of Ortygia, drinking wine and eating wine dunked bread for breakfast. Also on offer were olives, figs, cheese, and occasionally dried fish, a localised delicacy. Children would be decorating the streets with dance and reciting poems. We can just smell the aromatic blood oranges growing in the groves among lemon trees, near Europe’s highest active volcano, Mt Etna. It is without wonder that Ortigia Sicilia has perfectly captured the essence of Siracusa in its soaps, candles, and scents to the point of almost retrofitting back in time. 

We can’t wait to get to these beautiful groves and feast on succulent blood oranges as soon as life permits again. For some, they wish to travel closer to home and support local wineries, resorts, camping sites. For others, wanderlust is itching, aching and nagging for the fleeting feeling of sand between their toes afar. 

What can you not wait to get back to, or visit for the first time? 

We wonder if the young Corinthian children out to play knew at the time that they were capturing memories, only to be found in today’s history books. 

Don’t sleep on memories. Create them.

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